In online marketing we can define different types of activities. By measuring results, you can drop activities that are ineffective and improve those that are. Measuring resultsĪs mentioned earlier, it’s easy to measure the results of your online marketing activities.
Because it’s easier to keep track of the results you’re likely to get a better return on investment. Some online marketing activities even let you pay per action, for example a click or call. Low costsĬompared to more traditional media (such as print, tv or radio), it is cheap. Find more information on both types of online marketing activities below. Whereas, search engine optimisation is better suited for a long-term strategy. Search engine advertising is suitable for short term goals. You can use online marketing for short- and long-term purposes. By targeting specific demographics, your marketing budget is not wasted on people who have no interests in buying your tours. When done right, online marketing helps you reach your ideal target group. 4 perks of online marketing are: Reaching your ideal target group It enables you to build long-lasting relationships, which can result in more (repeating) customers. In the tourism industry especially, as it helps you connect with your customers. Implementing online marketing into your business has several benefits. Combining activities for a complete strategy.
0 kommentar(er)
